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Does Anyone Even Read Blogs Anymore?
Originally published on heathergrantwriter.com (prev. writtenbyheather.com)
Why Blogging Will Definitely Not Be Dead in 2022
Oh, the irony. My FIRST blog post on this website, is about blog posts.
Having recently published my content writing service pages, I decided to practice what I preach and work on my own content strategy. I know brands need blogs, and I’ve been blogless for too long. But I’m making it up now and starting at the logical starting point: blog posts in 2022.
For writers, for readers, and for wellness and sustainable brands especially, good-old blogs are absolutely not on their way out.
Does anyone even read blogs anymore?
Yes. To put it simply. In record numbers. Recent studies have shown that 77% of internet users read blogs every day, and this is only increasing.
Born in 1993, blogs are older than me. They’ve been side-hustles, travel diaries, and marketing strategies. They’ve morphed into vlogs and been recycled into social media captions. They’ve grown up and glowed up and, like fine wine, they’re getting better with age.
‘But I never read blog posts’ I hear you say. You know that small bit of information that crops up at the…